Privacy Policy
This Privacy Policy explains how HEYSHAPE collects, uses, stores, and shares information when you browse our website, create an account, contact us, or purchase through our online shop. It applies across our product collections, including Bodysuits, Dresses, Activewear, and other products offered through this website.
For information about orders and delivery, see our Shipping page, Refund and Returns Policy, and FAQs.
Contact
If you have questions about this Privacy Policy, your personal information, or an order, contact us through our Contact Us page. For general store information, you can also visit About HEYSHAPE or browse our FAQs.
Personal information we collect
Depending on how you use the site, we may collect information such as your name, billing and shipping address, email address, phone number, order details, account information, device and browser data, IP address, cookie data, and communications you send to us.
When you purchase through our Shop, use the Cart, proceed through Checkout, or manage information through My Account, the information needed to process those actions may be collected by WordPress, WooCommerce, and connected payment or fulfillment services.
Minors
Our store is intended for customers who are able to enter into purchases under the laws that apply to them. We do not knowingly request personal information from children for independent use of the store. If you believe a child has provided personal information to us, please contact us through Customer Support.
How we share personal information
We may share information with service providers that help us operate the website and fulfill purchases, such as hosting providers, WooCommerce extensions, payment processors, analytics providers, email services, fraud-prevention tools, and shipping carriers.
Order-related information may be used to provide services described on our Shipping and Refund & Returns pages. We may also disclose information where required by law or to protect the security and integrity of the website.
Advertising and analytics
We may use analytics, measurement, and marketing tools to understand how visitors use the site and to improve our content, products, and campaigns. This may include interactions with pages such as our Shop, Bodysuits, Dresses, Blog, and Ambassador Program.
Where required, advertising or analytics cookies should only be used after appropriate consent.
How we use personal information
- To process purchases and manage your customer account.
- To provide order confirmations, shipping updates, and information available through our Shipping resources.
- To handle returns, refunds, and exchanges described in our Refund and Returns Policy.
- To respond to questions submitted through Contact Us or answered in our FAQs.
- To protect the site, prevent fraud, and maintain checkout security.
- To improve products, collections, content, and customer experience.
- To send marketing communications where permitted and subject to your preferences.
Data retention
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including order fulfillment, accounting, fraud prevention, legal obligations, dispute handling, and customer support. Order history associated with My Account may be retained as needed to administer your customer relationship and comply with applicable requirements.
Automated decision-making
Some service providers may use automated tools for fraud screening, payment-risk analysis, spam detection, or security checks. These tools may evaluate transaction or device information to help protect the store and customers during activities such as Checkout.
Your privacy rights
Depending on where you live, you may have rights to request access to, correction of, deletion of, or restriction of certain personal information, and in some cases to object to certain uses or request a portable copy. To make a privacy request, contact us through Contact Us. We may need to verify your identity before completing certain requests.
You can also review or update some account details through My Account.
Cookies
Cookies and similar technologies can help the site remember preferences, keep items in your Cart, support account sessions in My Account, measure website performance, and support security or marketing functions. You can manage cookies through your browser settings and any cookie controls made available on the site.
Do Not Track
Because there is no single industry standard for responding to browser “Do Not Track” signals, our website may not respond to every such signal. You can still control many tracking technologies through browser settings, cookie preferences, and available consent controls.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, legal requirements, or business practices. The latest version will remain available on this page. Related store policies are available on our Shipping, Refund & Returns, and FAQ pages.
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